ANTA Sports listed in the 2020 BrandZ™ Top 100 Most Valuable Chinese Brands - Becomes Top 10 Risers in terms of brand value
Hong Kong, 23 October 2020 – ANTA Sports Products Limited (“ANTA Sports” or the “Company”, stock code: 2020.HK, and its subsidiaries, collectively known as the “Group”), today announced that it was ranked 80th in the 2020 BrandZ™ Top 100 Most Valuable Chinese Brands list by WPP and Kantar. ANTA Sports is the only brand to become a Top 10 Risers and ranked second to none in terms of apparel brands, demonstrating strong brand appeal and reputation consumers.
According to WWP and Kantar, as the COVID-19 pandemic gradually eases, apparel brands are expected to rebound quickly from the ensuing impact, with sales driven by demand for athleisure clothing as people resume their athletic routines. Also, the organization believed that, factors like promotion of the Winter Olympics, Beijing 2022, as well as the Chinese government’s development of sports stadiums and other infrastructure, will have a positive impact in the industry. Apart from above factors, they stated that ANTA’s successful acquisition of Amer Sports earlier has helped to promote the company’s globalization and it is also a manifestation of its brand value enhancement.
In addition, the annual report "Never Stop 2020" published by ANTA Sports has achieved the honorary award in the "Annual Report - Print" category in the Galaxy Awards, organized by MerComm. ANTA Sports is the only sportswear company to achieve the award. The annual International ARC Annual Report Awards is organized by MerComm and is a highly respected and prestigious competition in the industry. The panel includes senior managers from companies around the world. They rank the annual reports based on creativity, cover design, chairman letter, writing style, interior design, photos, financial condition and overall presentation.
Mr. Ding Shizhong, Chairman and CEO of ANTA Sports, said, “We are pleased to receive these numerous honours recently. Following the gradual decline of the pandemic, the Chinese economy has been recovering gradually. Chinese sportswear brands are facing tremendous opportunities from demand. Leveraging the confidence of market recovery in the sportswear industry, ANTA Sports has reformed actively, boosting the growth of brand value and achieved progressive outcomes. We will keep going forward, speeding up the potential release of long-term development in the sports health industry, and bringing historical opportunities of revolution and innovation to the industry.”
About ANTA Sports
ANTA brand was established in 1991, while ANTA Sports Products Limited, a leading sportswear company in China, was listed on the Main Board of Hong Kong Stock Exchange in 2007 (Stock code: 2020.HK). For many years, ANTA Sports has been principally engaging in the design, development, manufacturing and marketing of ANTA sportswear series to provide the mass market in China with professional sporting products including footwear, apparel and accessories. Its “Single-Focus, Multi-Brand, Omni-Channel” strategy has been fully implemented in recent years, with a focus on China’s sportswear market. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, SPRANDI, KINGKOW, and KOLON SPORT, and by setting up an investor consortium to successfully acquire Amer Sports Corporation in 2019, a Finnish sportswear group that has internationally-recognized brands including Salomon, Arc’teryx, Peak Performance, Atomic, Suunto, Wilson and Precor etc. ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets.
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For further information, please contact:
ANTA Sports Products Limited
Investor Relations Department
Tel: (852) 2116-1660
Fax: (852) 2116-1590
Citigate Dewe Rogerson
Linda Pui / Samuel Xiao
Tel: (852) 3103 0108 / (852) 3103 0128