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Top Athletes awarded in "2010 ANTA CCTV Sports Personality" Ceremony

Best Male Athlete – Lin Dan, Best Female Athlete – Wang Meng, Best Group Award –Shen Xue & Zhao Hongbo

(Hong Kong, 17 January 2010) ANTA Sports Products Limited ("ANTA Sports" or the "Company", stock code: 2020), a leading branded sportswear enterprise in China, is pleased to announce the successful conclusion of the "2010 ANTA CCTV Sports Personality" award ceremony last night. The ceremony was held at China National Convention Centre, located in the heart of Olympic Green, Beijing and broadcasted live to the entire country by CCTV. Judged by 108 industry experts, winners were announced in front of eminent guests from General Administration of Sport of China and senior management of CCTV and ANTA Sports.
 
Known as the Oscars of China's sports community, the event presents the most prestigious sports awards to China's top athletes. It is a day to celebrate China's sports industry. Through a rigorous judging process from selection, nomination to evaluation, and finally by a team of professional judges, the awards were presented to outstanding individuals or a team, who have contributed to sports development in China in 2010.
 
The winners of the awards are as follows:
 
Awards Winners
Best Male Athlete Lin Dan (Badminton)
Best Female Athlete Wang Meng (Short Track Speed Skating)
Best Group Shen Xue & Zhao Hongbo (Figure Skating)
Best Coach Li Yan (Short Track Speed Skating)
Best Rookie Sun Yan (Swimming)
Best Team Chinese Short Track Speed Skating Team
Best Non-Olympics Athlete Hou Yifan (Chess)
Best Disabled Athlete Chinese Blind Lady Goalball Team
Best Unknown Athlete Team who performed a flying trapeze show, “Sail of the Cloud” in the opening ceremony of Asian Games
Special Sports Contribution Team of Directors who directed the opening and
closing ceremonies in Asian Games and Asian Para
Games
Lifelong Achievement Pentathlon Team of Chinese People’s Liberation
Army
 
To celebrate the tenth anniversary of the event, a TV programme "The Award Day" was broadcasted on CCTV's sports channel prior to the ceremony. In the programme, winners from past years shared their feelings and thoughts on the fast-growing sports industry in China.
 
Mr. Zheng Jie, Executive Vice President of ANTA Sports, said: "On behalf of ANTA Sports, I would like to congratulate all the award winners and thank them for their relentless efforts to promote sports in China. These athletes have made outstanding achievements in different sports categories. They, with the "Keep Moving" spirit, are dedicated to drive the growth and development of China's sports industry. ANTA Sports will tailor-make outfits, with high quality and functionality, for the Chinese Sports Delegation in the 2012 London Olympic Games. The Company will continue to strive for the development of sports in China."
 
ANTA Sports has been the title sponsor of the Sports Personality Award since 2006. The Company strengthens the brand's image as the representative of China's sports industry by leveraging the advertising resources from CCTV and the Sports Personality Programme as well as maintaining extremely good working relations with the National Sports Bureau.

Photo 1 Best Female Athlete of 2010 ANTA CCTV Sports Personality – Wang Meng.

Photo 2 China's leading 110-meter hurdle athlete Liu Xiang attended the ceremony.

Photo 3 ANTA endorsed players, Figure skating pair Pang Qing & Tong Jian performed tango dance
 
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About ANTA Sports Products Limited
As one of the leading branded sportswear enterprises in China, ANTA Sports Products Limited primarily designs, develops, manufactures and markets sportswear, including sports footwear, apparel and accessories. The Group has established an extensive distribution network and nationwide retail outlets throughout China under the management of the distributors. The Group places great emphasis on branding by integrating the resources from sponsorship of sports leagues, placement of advertisements, online interaction with consumers and endorsement of elite athletes with featured products in order to enhance brand and product differentiation. For the past nine years, ANTA's footwear has been enjoying a leading position in the composite index on market shares in China.
 
For further information, please contact:
ANTA Sports Products Limited

Investor Relations Department
Tel: (852) 2116-1660
Fax: (852) 2116-1590
E-mail: ir@anta.com / ir@anta.com.hk
 
Hill & Knowlton Asia Limited
Carol Mak / Daphne Ho
Tel: (852) 2894-6283 / (852) 2894-6320
Mobile: (852) 6126-5261 / (852) 6532-2497
E-mail: carol.mak@hillandknowlton.com.hk / daphne.ho@hillandknowlton.com.hk