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ANTA Sports Retains Leading Market Share in Travel and Sports Shoes in China for 15th Consecutive Year; Wins "Top 100 Integrated Strength" and "Top 10 High Resilience Enterprise"

(Hong Kong, 31 March 2016) ANTA Sports Products Limited (“ANTA Sports” or the “Company”, stock code: 2020) is pleased to announce that ANTA Sports's travel and sports shoes manufactured and sold by the Company ranked the first in terms of market share in China for 15th consecutive year, according to the results of "2016 China Consumer Market Development Annual Conference and Goods Sales Statistics". The results illustrate the prominent recognition of ANTA's product quality from the industry and consumers .

The China General Chamber of Commerce and the China National Commercial Information Center jointly conducted the “2016 China Consumer Market Development Annual Conference and Goods Sales Statistics”. The theme of this year's conference was "Data Shows the True Picture of Consumption — Who Will Be the Yearly Pride in China Consumer Market?”. The report showed operational situation and development trends in the China consumer market in 2015. Also, it released the latest statistical results of consumption economics both online and offline through the retail mega data system, which was newly developed by the organisers. Such results objectively showed the consumption situation in the industry.

In addition, ANTA Sports is the only Chinese branded sportswear company named “Top 100 Integrated Strength”and "Top 10 High Resilience Enterprise" at“Top 100 Hong Kong Listed Companies Selection Event ” organised by Finet Group Limited and QQ.com. These awards affirm investors’ recognition of the Company’s strong operational ability and satisfactory return to its shareholders. The judging panel of “Top 100 Hong Kong Listed Companies Selection Event ”consists of senior professionals from the large investment banks, securities brokerages, finance-related associations, accounting firms and law firms. Evaluation criteria include market capitalisation, business revenue, net profit after tax, return on equity and total rate of return. The aim is to reflect the growth potential and business expansion of each recipient.

Mr. Ding Shizhong, Chairman and CEO of ANTA Sports commented, “ANTA achieved record-breaking results for the full year 2015 and became the first Chinese branded sportswear company with a revenue of over RMB10 billion. With the launch of the “Single-focus, Multi-brand, and Omni-channel” strategy, ANTA will continue to exert and apply its strong brand value to enhance its product and brand differentiation. In addition, ANTA will dedicate the same level of effort and artisanal spirit in producing every piece of apparel and footwear product, with an aim of satisfying all demands in sportswear products from professional athletes and consumers."

Photo 1: ANTA’s travel and sports shoes ranked the first in terms of market share in China for 15th consecutive year

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About ANTA Sports Products Limited

As one of the leading branded sportswear enterprises in China, ANTA Sports Products Limited primarily designs, develops, manufactures and markets ANTA sportswear, including sports footwear, apparel and accessories. The Company has established an extensive distribution networks with a leading presence in second- and third- tier cities under the management of regional distributors. The Company places great emphasis on branding by integrating sports resources and sponsorship, advertising and promotional activities and consistent store image to enhance brand and product differentiation. For the past 15 years, its footwear has been enjoying a leading position in China’s composed index on market share.

For further information, please contact:

ANTA Sports Products Limited
Investor Relations Department
Tel: (852) 2116-1660
Fax: (852) 2116-1590
E-mail:    ir@anta.com / ir@anta.com.hk

Hill+KnowltonStrategies Asia
Agnes Suen / Ka Wai Li
Tel: 852) 2894-6258 / (852) 2894-6252
E-mail: anta@hkstrategies.com